• LOGO & BRANDING
  • EDITORIAL
  • PACKAGING
  • GRAPHICS
  • ILLUSTRATIONS
  • About
  • CONTACT

Shilpi Chauhan Chakraborty

Visual Communication Designer

  • LOGO & BRANDING
  • EDITORIAL
  • PACKAGING
  • GRAPHICS
  • ILLUSTRATIONS
  • About
  • CONTACT

CAPPELLA LOGO & BRANDING

Cappella, pioneers in establishing edu-infra as an asset class, is a platform for education infra in India. They are infrastructure partner to educational institutes - K12 schools, student hostels and study centres.

VEDA, THE LEARNING SCHOOL

Veda, The Learning School - Lucknow

Veda is an avant-garde preschool committed to fostering hands-on learning in a digital and toxin-free environment. Their philosophy revolves around the belief in learning by doing, emphasizing the development of logical and reading skills through innovative approaches.

They are the region's largest preschool, offering an extensive and comprehensive learning environment. They promote strong value systems and a deep appreciation of cultural norms. Veda celebrates each and every festival and special days with great aplomb and fervour.

With a focus on individualized attention, their small student-to-teacher ratio ensures that each child receives personalized support and guidance. 

The school also offers a healthy mix of co & extra curricular.

CLEAN AID DISH BAR

Project: Clean Aid, Logo & Packaging
Country: Nepal

Nepal say goodbye to tough residues and hello to a new standard of cleanliness!
Clean Aid Dishwash Bar with Activated Charcoal is the ultimate solution for spotless, gleaming dishes. Infused with the detoxifying power of activated charcoal, this revolutionary product is designed to combat stubborn stains and odours while leaving the dishes sparkling clean.

TWH Furniture

TWH was born from a simple realization: our homes are more than just living spaces—they are our sanctuaries.

My role was to translate this vision into a brand identity that reflects comfort, function, and timeless design. The identity system—logo, color palette, and visual language—was crafted to embody transformation: turning a house into a true home.

The result is a brand that feels sophisticated, welcoming, and purposeful, capturing TWH’s promise of elevating everyday living with comfort and style.

www.twhfurniture.com

TECHTIC SOLUTIONS BRANDING

Techtic helps start-ups and established companies design, build, and empower their brand through the web & mobile experience.

www.techtic.com

AKLF 10 YEARS CELEBRATION LOGO, 2019

Celebrating 10 amazing AKLF years!!

A platform where people from all over the world come to interact, exchange ideas, motivate and enjoy diverse cultures, traditions, thoughts and extraordinary minds.

Celebration is depicted through beautiful vibrant colours and forms. It is like a party where everyone is invited to rejoice.

Different variations of the logo celebrate the Spirit of Kolkata.

Video courtesy: Oxford Bookstores

LITTLE PLEASURES

Little Pleasures is a French style patisserie in Kolkata. It offers bespoke, hand made, high quality products that are served fresh with a promise of no added preservatives or the likes, ensuring your highest pleasure with every bite.

 

Scope of Work: Logo Design, Workshop Leaflets & Certificate

SAINI INTERNATIONAL SCHOOL

Igniting Knowledge, Inspiring Growth

Saini International School wanted a refreshed identity that would resonate with its values of learning, growth, and global outlook. The redesigned logo places the torch of knowledge at its core—a universal emblem of enlightenment, guidance, and progress.

The flame reflects vitality, passion, and the spark of curiosity that education ignites. To balance this energy, the logotype uses a bold serif font, symbolizing stability, trust, and strong academic foundations.

This new identity strikes a balance between tradition and modernity—capturing the school’s vision of nurturing confident individuals while preparing them to thrive in a dynamic, interconnected world.

Saini International School

APEEJAY SHIPPING

It is amongst India's largest privately owned shipping companies established in 1948. It is a leading sea transportation solutions provider with enduring partnerships with international clientele.

Scope of work: Logo design & stationery

RESILIENCY PROGRAM

RECROOTS

RecRoots is a recruitment consulting firm with specialization in niche technology hiring. They have an expertise in Industry Mapping and HeadHunting for software product development companies.

DAX HAIR & BEAUTY

AHMEDABAD

Dax Hair & Beauty celebrates beauty in the most natural aspect. Their goal is to enhance personality and help women look and feel best using advance beauty, hair and skin care procedures.

EMPOWERING INDIA

Indian Chambers of Commerce - Theme Logo for 2021

LOGOS FOR UTTAR PRADESH GOVERNMENT

START IN UP

Start In UP is an initiative by Uttar Pradesh Government 2016 to encourage new business ventures and startups in this fast developing State.

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IT UPVAN

IT UPVAN, is an initiative of Uttar Pradesh Chief Minister Mr. Akhilesh Yadav. It is an incubation centre which promotes and helps Startups in Uttar Pradesh. It was inaugurated in October 2015 to pay tribute to Mr APJ Abdul Kalam.

E3 logo - Indo-American Chamber of Commerce

BITANIYA

UPX LOGO & STAMP

Uttar Pradesh Medical Supplies Corporation (UPX) is an initiative launched by Uttar Pradesh government, in April 2018, to provide better health and right medical care to the citizens.

 

Scope of Work: Logo Design & Stamp Design

TRANSLINE TECHNOLOGIES

Transline Technologies is a futuristic, progressive, forward thinking company which grows, evolves and adapts constantly. Its services and products are well researched and developed as per global standards.

www.translineindia.com

NOT JUST STUDIES (NJS)

Not Just Studies is an initiative to strengthen the Indian education system. Through structured and methodical training in Physical Education & Sports, and Performing & Visual Arts, it enables children in school to identify and foster their innate talent beyond academics and also make them look forward to attending school.

 

Scope of Work: Logo, Branding, T-Shirt & Print Colaterals

eLUMINATE LOGO

eLuminate is a start-up committed to providing quality visual and audio learning to the students at affordable prices. They want the students to visualize the concepts of science and mathematics, empathize with the characters of history, conceptualize their surroundings in Geography, understand and find their place in society in Civics, and let their imagination soar in arts and dance.

FANATTIC SPORTS MUSEUM, KOLKATA

INDIA'S 1ST MULTI-SPORTS MUSEUM

Fanattic Sports Museum (FSM) is dedicated to all sports, specially Cricket and those featured in the Olympics such as Athletics, Gymnastics, Badminton. It is located in Ecospace Business Park, New Town, Kolkata. Established in January 2017, FSM is the first sports museum in not just Kolkata but also in West Bengal. It is an initiative by Prof. Boria Majumdar, an eminent historian, writer, commentator and journalist in association with Harshavardhan Neotia, Chairman, Ambuja Neotia Group. The museum consists of sports-related artefacts of various famous sports personalities like Pele, Sachin Tendulkar, Usain Bolt, Roger Federar to name a few.

 

Scope of Work: Logo Design & Event Graphics

GOPAL KRISHNA TEA

All tea lovers have a unique relationship with their tea. Starting from how the tea is made to what kind of cup it is poured into. Tea is like a true companion, be it morning tea between couples, canteen tea with friends, tea with your favourite book or just you with your thoughts and a hot aromatic cup of tea.

This concept is about companionship which is depicted by the 2 cups in the logo.

 

Scope of Work: Logo Design

ARTSEMBLE

Artsemble offers bespoke lifestyle products, accessories, fashion & home decor. They create conceptual events & design spaces, amalgamating art & photography.

 

Scope of Work: Logo, Branding & Collaterals

IIMPROVE

IIMPROVE is an assisted-training portal that continuously assesses and evaluates the knowledge of JEE Mains aspirants through online test preparation, personalised practice and assessment strategy for each student, with detailed performance reports and progress tracking.

 

Scope of Work: Logo Design, Website Banners & Graphics, Infographics

CLAT POSSIBLE

Clat Possible is India's most successful venture at mentoring students for National Law Schools. It was established at Lucknow in 2008, and has grown over the years as India's top CLAT tutorial with centres all over the country.

 

Scope of Work: Logo, Branding, Posters, Newspaper Ads, Brochures, Leaflets and Online Promotion

THE HEALTH PROJECT

The Health Project is an initiative towards guiding and helping people reach their fitness related goals. Their approach is highly sustainable in nature and they aim at reaching out to people in the most flexible and friendly manner ever

APEEJAY TEA

Apeejay Tea is amongst India’s oldest and 3rd largest tea producer. Their premium teas are the pick of customers globally, which includes the likes of Unilever, Tetley, Typhoo and many others. Quality consciousness and efficient process control has enabled Apeejay Tea Group to stay competitive and provide better value to its customers.

Scope of work: Logo Design

HIE WITH HIMANI

Hie with Himani - Easy to understand and fun online tutorials for school children.

LOGOS 01

LOGOS 02

LOGOS 03

LOGOS 04

LOGOS 05

FLORAL WORKS

Delivering happiness through flowers

For Floral Works, a Mumbai-based floral brand, I designed a fresh and elegant identity that reflects their core promise—spreading joy through flowers. The project involved crafting a logo that embodies softness, warmth, and creativity, aligning perfectly with their offerings in floral gifting, bespoke décor, and subscription services.

The visual language combines a soothing lavender backdrop with expressive, handwritten typography, symbolizing both emotion and artistry. The playful yet graceful script captures the essence of flowers—delicate, yet full of life.

This identity system not only enhances brand recall but also communicates Floral Works’ philosophy of creating everyday happiness through blooms.

Floral Works Instagram

CAPPELLA LOGO & BRANDING

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Cappella Logo-1.png

VEDA, THE LEARNING SCHOOL

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CLEAN AID DISH BAR

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TWH Furniture

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TECHTIC SOLUTIONS BRANDING

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Poster.jpg

AKLF 10 YEARS CELEBRATION LOGO, 2019

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Cover pic.jpg

LITTLE PLEASURES

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LITTLE PLEASURE 742x742px.jpg

SAINI INTERNATIONAL SCHOOL

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APEEJAY SHIPPING

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APJ S.png

RESILIENCY PROGRAM

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FOLDER.png

RECROOTS

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DAX HAIR & BEAUTY

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dax-3.jpg

EMPOWERING INDIA

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EMPOWER+INDIA-4.jpg

LOGOS FOR UTTAR PRADESH GOVERNMENT

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START IN UP.jpg

E3 logo - Indo-American Chamber of Commerce

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BITANIYA

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LOGOTYPE.jpg

UPX LOGO & STAMP

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UPX LOGO 2.png

TRANSLINE TECHNOLOGIES

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Cover pic.jpg

NOT JUST STUDIES (NJS)

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NJS 2.jpg

eLUMINATE LOGO

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Business_Cards_Mockup_4.jpg

FANATTIC SPORTS MUSEUM, KOLKATA

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FSM2.jpg

GOPAL KRISHNA TEA

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GKT 2.jpg

ARTSEMBLE

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ARTSEMBLE2.jpg

IIMPROVE

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IIMPROVE-742x742px.jpg

CLAT POSSIBLE

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CP2.jpg

THE HEALTH PROJECT

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THP.png

APEEJAY TEA

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THUMBNAIL.jpg

HIE WITH HIMANI

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4HH.jpg

LOGOS 01

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LOGOS 02

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Sutra.jpg

LOGOS 03

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QZEEN.jpg

LOGOS 04

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League-Wars.jpg

LOGOS 05

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FLORAL WORKS

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